Is Negotiation a Science?
It used to be thought that ‘he who shouts loudest’ would win a negotiation. Scientists have since discovered surprising psychological insights regarding how to be effective in negotiation. It makes interesting and useful reading. At some point we are all going to have to negotiate in our lives. – Salary for a new job, trade terms with a buyer or even at home and negotiating with your child as to what time they go to bed!
So, what is the ‘science’? Here are some psychological techniques that you can use the next time you enter into a negotiation of any kind.