The Selling Programme is designed to provide those new to sales, and those with considerable experience, a range of options and content, to make selling simpler and more effective. Each module will provide some new skills, tools as well as a challenging but fun learning environment.
S1 – Core Selling Skills
Successful customer engagement must be built on solid foundations. In this module, we look at the core skills and understanding you need upon which to drive your interactions with customers.
This module provides participants with the keys to success, delivered by an expert in the art and science of selling.
S2 – Understanding the Customer
If you can understand how your customer thinks, you can understand how they might behave – and therefore you can plan for and manage issues and opportunities for success.
In this module, step into the shoes of your customer, and understand how to make every engagement a success.
S8 -Know your Customer’s Numbers
Understanding and using numbers in a way that your customer understands and appreciates is at the core of this module. Learn how to present opportunities using support and numbers that they can understand, adopt and execute. We will provide some shortcuts to success.
S9 – Category Based Selling
In this module we apply the shopper lens to our selling approach to deliver a ‘category’ focused selling style. We examine the consumer-shopper journey, how your customer views the category, and provide opportunities for you to stand out and win against larger competitors, all through the lens of the category and the shopper.